Service Objects’ 2022 Net Promoter Score (NPS) Places Them Among the Highest Scoring SaaS Companies

Latest 2022 survey results continue tradition of high NPS ratings from customers.

SANTA BARBARA, CA (January 19, 2023)

SANTA BARBARA, CA, (January 19, 2023) – Service Objects, the leading provider of real-time customer data validation solutions, is pleased to announce it achieved a Net Promoter Score (NPS) score of 62 in its 2022 survey, which included nearly 300 respondents. These results continue a tradition of NPS ratings that far exceed averages within its own industry, and across client-facing businesses in general.

This high NPS score reinforces that our customers truly value our knowledgeable product experts, ease of implementation and our commitment to continuously improve our customer data validation products.
Geoff Grow, CEO, Service Objects

NPS is based on a 200-point scale between -100 (all detractors) and +100 (all promoters). Service Objects’ NPS rating of 62 is significantly higher than the overall average score of 48, as well as exceeding the average score of 40 in its own market segment of B2B Software and SaaS. The high score places Service Objects in the company of service leaders such as Apple (61), Google (58), and Zappos (57), and far above industry averages for segments such as retail (33), insurance (34) and banking (46).

Strong positive feedback from its customers has enabled Service Objects to consistently maintain a high NPS ratings for several years. In addition to its service reputation and product reliability, key factors in its success include a formal Customer Success Program, 99.999% server uptime and 24/7/365 technical support.

“One of our Core Values is ‘Customer Service Above All’, which we embedded in our culture since our company was founded in 2001,” notes Geoff Grow, Founder and CEO of Service Objects. “This high NPS score reinforces that our customers truly value our knowledgeable product experts, ease of implementation and our commitment to continuously improve our customer data validation products.”

To learn more about Service Objects’ customer data validation solutions or request a free live demo, please visit our website.

About Service Objects

Founded in 2001, Service Objects is the leading provider of Customer Data Validation, verifying online transactions in real-time including a customer’s Name, Address, Phone, Email and Device. Using Service Objects’ global validation and location web services, businesses can identify potentially fraudulent contact records, append additional contact information, and process customer contact data more efficiently. Service Objects has validated over 6 billion transactions, and major brands such as American Express, Microsoft, and Amazon rely on Service Objects for their Customer Data Validation needs. For more information visit or email

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